Alt: Casino Chips
Nearly every casino you visit today offers one form of bonus to its users. But have you ever stopped to wonder why casino operators often feel the need to offer free stuff? Technically, the free stuff you get at casinos is not exactly free. Casinos are business establishments as such they are in the business to make a profit and not give out handouts.
But to players, the bonuses they can claim at online casinos give them the opportunity to try out new games at no risk and probably win real money in the process. Some operators even take their bonuses a step further by offering a no-deposit bonus.
Why Do Casinos Offer Free Stuff?
There are so many ways casinos offer free stuff to their users with each offering operators intend to trigger different responses from their users. For example, casinos’ free spins bonus offers encourage players to try out new slots or play more slot games. There are so many other free stuff casinos offer their users, and here is a breakdown of why they do it:
- To lure new players
One of the reasons casinos offer bonuses is to lure new players. When searching for the best platform to use, most players prefer a platform with the most bonus. As such, most operators tend to offer alluring welcome bonuses to lure these players in. Welcome bonuses often range from match deposit bonuses to free spins and so on.
Some casinos also offer no-deposit bonuses to these types of players. The goal of the casino operator is to keep you playing on the platform long enough you’ll stick around and eventually make a deposit. Generally, welcome bonuses casino operators offer players are always promised in big numbers, but players should be careful as these bonuses often come with high wagering requirements amongst other terms and conditions.
- To keep existing players
Another reason casino operators offer free stuff is to keep their existing players happy. Offering top-notch gaming services is sometimes not enough to keep players engaged. The casino industry is highly competitive with several other platforms offering similar game titles.
However, when existing players know there’s more free stuff to claim, they are more likely to continue using the platform. Operators often use promotions amongst other bonuses to incentivize their existing players. Promotions are often valid for a time period such as a slot tournament with a massive jackpot, free play, and so on.
- To encourage players to make a deposit
When casino operators want to encourage players to make more deposits, they use bonuses. Casino operators know if they’re going to make any profit, then their users must make deposits and play their games. As such, they offer players with different types of bonuses such as match deposit bonus and reload bonuses to entice them.
It’s very common to find online casinos offering match deposit bonuses up to the fifth deposit. Sometimes these match deposit bonuses can sum up to 1000% of your deposit or more depending on the platform. If you’ve made the most out of the match deposit bonuses, operators use reload bonuses to entice users further by rewarding them every time they make a deposit, provided the deposit meets the requirements.
- To reward loyal players
Furthermore, every online casino operator wants to have a user base of loyal players. To achieve this, most operators have a loyalty program that rewards players for being loyal to the platform. Often the loyalty program gifts players with several free items depending on how loyal they are to the platform.
Most loyalty programs work in a similar manner by offering players points whenever they make a deposit, place a wager, make a withdrawal, and so on. The more points they earn, the higher on the loyalty scheme they are, and the more gifts they stand to get.
- To compensate players for wagers lost
For most players, the reward of winning a wager is what makes gambling at a casino so thrilling. However, there’s a possibility of losing a wager which is not all that thrilling. Losing a wager especially if it’s a larger wager can be so discouraging that a player may end up not making further deposits to continue playing.
As such, an ingenious way operators ensure players don’t lose their enthusiasm for casino games, is they offer a cashback bonus this bonus offers players a certain percentage back of their lost wagers within a certain period. In most cases, there’s a cap cashback bonus amount and other conditions that must be met to claim it.